CW: Homophobia, hate speech
Sky launched its programme for Pride 2024 with a ringing declaration the company was “proud to celebrate LGBTQ+ stories”. But while it was posting shiny videos claiming to be “proud of who we are”, the firm was funding anti-LGBTQ+ hate by placing ads on GB News.
The latest example of GB News spreading this hatred came on 22 January, when a presenter repeated a dangerous lie linking LGBTQ+ people to paedophilia. This prompted more than 65,000 complaints to Ofcom, as the British public took a stand against toxic homophobia.
An ad for Sky Full Fibre Broadband aired immediately after the hateful comments. This is just one example of how ads on GB News for Sky – and other brands placed by Sky Media – are funding hate, directly contradicting Sky’s corporate values.
If Sky truly believes that “a more inclusive society is better for everyone”, it must take action now. Join us to call on Sky’s CEO to stop buying ads on GB News, both for Sky and for any other brands working with Sky Media.
Sky can stop funding hate speech right now. Let’s make it happen.